SUR Typeface
Type DesignThis typeface was designed as part of the SUR project. What initially started as an experimentation for a more expressive logo, became a display typeface that shows the character and the expressiveness of the Latin American culture. The thick curves paired with thin joints and sharp terminals showcase the fluidity and boldness that define the our artistic identity. The contrast between weight and delicacy mirrors the rhythm of Latin American music, dance, and storytelling, creating a typeface that feels both energetic and proud.
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